FILA Loyalty Programme
Earn cashback every time you shop with FILA. Free to join, no card required.
Tiers are based on your spend within the current membership year (1 January to 31 December).
How it works
Join for free
Scan the QR code on our in-store signage to sign up online in seconds, no need to visit a till. You can also sign up in-store with any team member. Either way, no purchase is necessary.
Earn as you shop
Every qualifying purchase earns cashback at your current tier's rate. Just give your cellphone number at the till, that's your membership ID, no card needed.
Grow your tier
The more you spend within the membership year, the higher your cashback rate, up to 3% back at Platinum.
Redeem anytime
Use your cashback balance as a discount off any future purchase, at any FILA store nationwide. There's no minimum amount, use as much or as little as you like.
Fresh start each year
Your tier and cashback balance reset on 31 December, and the new membership year begins 1 January at Silver. Make sure to use your balance before then, it doesn't carry over.
Member benefits
- Exclusive member sales Private discounts available only to Loyalty Programme members.
- Pre-season drops Early access to new styles before they launch to the public.
- Birthday reward A special treat to celebrate your birthday.
- Monthly prize draw Automatic entry into our monthly draw for free gear.
Is there a joining fee?
No. Membership is free.
Do I get a physical card?
No. Membership is virtual, your cellphone number is your membership ID at any FILA store.
Do I have to sign up at the till?
No. You can scan the QR code on in-store signage to sign up online, whenever and wherever suits you. You can also sign up at the till if you'd prefer.
Is my cashback paid out in cash?
No. Cashback is never handed over as physical cash. It's kept as a Rand balance and applied as a discount off a future in-store purchase.
Does my tier or cashback ever reset?
Yes. Both your tier and your cashback balance reset to zero every 31 December, and the new membership year starts on 1 January at Silver.
What happens to unused cashback at year-end?
It's forfeited when the balance resets on 31 December. It doesn't carry over into the new year, so use it before then.
Is there a minimum amount I need to redeem my cashback?
No. You can redeem any amount of your balance at any time during the membership year.
What happens to my cashback if I return an item?
The cashback earned on that purchase is automatically reversed from your balance.
Can I join or use my membership in any store?
Yes. Membership is national, you can enrol and earn or redeem your cashback in any FILA store, since lookup is by cellphone number.
How do I check my cashback balance?
Ask any FILA store team member to look it up for you, or check your till slip after a purchase.
These terms and conditions ("Terms") govern participation in the FILA Loyalty Programme ("the Programme"), operated by 1721 Distributors (Pty) Ltd trading as FILA South Africa ("FILA", "we", "us"). By joining the Programme, you ("the Member") agree to be bound by these Terms.
1. Eligibility
- Membership is open to individuals who provide a valid South African cellphone number and the other details required at sign-up.
- Membership is free, there is no joining fee or subscription cost.
- FILA reserves the right to refuse or cancel membership at its discretion, including where information provided is false or incomplete.
2. Membership and Enrolment
- Membership is virtual, no physical card is issued.
- Your cellphone number is your unique Loyalty Programme identifier and is used to identify you in any FILA store nationally.
- You can join by scanning the QR code available on FILA in-store signage or promotional material and completing the online form, or by signing up in-store at any till point. Either way, enrolment does not require a purchase.
- Enrolment is confirmed either on screen when submitting the online form, or on the till slip when signing up in-store; the Programme does not send an automatic welcome SMS or email on sign-up.
- It is your responsibility to inform FILA of any change to your cellphone number, as this is how your account is identified and accessed.
3. Membership Tiers and Cashback Rates
Members earn cashback on qualifying purchases made within the current membership year (1 January to 31 December). The cashback rate is determined by your total spend within that membership year and increases as you spend more:
- Silver: 1% back per R100 spent, total spend under R12,000
- Gold: 2% back per R100 spent, total spend under R24,000
- Platinum: 3% back per R100 spent, total spend over R24,000
Tiers are based on spend within the current membership year only, see Clause 4 (Annual Reset) below.
4. Annual Reset (31 December)
- The FILA Loyalty Programme membership year runs from 1 January to 31 December.
- At the end of each membership year, both your tier level and your cashback balance reset to zero.
- On 1 January, every member starts the new membership year at Silver tier with a R0 cashback balance, regardless of their tier or balance the previous year.
- Any cashback balance not redeemed before 31 December is forfeited and cannot be carried over, refunded, or reinstated.
5. Earning Cashback
- All qualifying in-store purchases earn cashback at your current tier's rate, calculated per R100 spent.
- Cashback is calculated automatically at the point of sale, provided your Loyalty Programme number is presented before payment is completed.
- Cashback earned is added to a single, accumulating Member balance for the current membership year. It is not paid out as physical cash and has no cash-withdrawal value.
- If a purchase that earned cashback is later refunded, the cashback earned on that purchase will be reversed from your balance.
6. Redeeming Cashback
- Your cashback balance is redeemed as a discount against the total of a future in-store purchase at any FILA store, before it resets on 31 December. It is not paid out as cash, and cannot be withdrawn, transferred, or exchanged for cash.
- There is no minimum balance required to redeem, and no limit on how much of your balance may be used in a single transaction, subject to the value of your balance and the purchase total.
- Redemption amounts must be requested as whole Rand amounts.
7. Other Member Benefits
In addition to cashback, active members may also receive the following benefits, at FILA's discretion:
- Exclusive member sales, promotional discounts made available only to Programme members from time to time.
- Pre-season drops, early access to selected new season styles ahead of general release.
- Birthday reward, a reward to celebrate a member's birthday, subject to FILA holding accurate date-of-birth information for the member.
- Monthly prize draw, eligible members are automatically entered into a monthly draw; winners will be contacted using the details provided at sign-up.
These benefits are communicated and administered directly by FILA from time to time and are not sent automatically upon qualifying, receipt of a specific benefit is not guaranteed on a fixed schedule.
8. Communication
- FILA may contact members from time to time regarding their membership, cashback balance, or Programme promotions, using the contact details provided at sign-up.
- Members may opt out of marketing communications at any time by contacting FILA or in-store, while remaining a Programme member for cashback purposes.
9. Amendments, Suspension, and Termination
- FILA reserves the right to amend these Terms, the cashback rates, tier thresholds, or any other feature of the Programme at any time. Updated Terms will be published on this page.
- FILA reserves the right to suspend or terminate the Programme, in whole or in part, or a member's participation in it, at any time, including in cases of suspected abuse or fraud.
- Should the Programme be discontinued, FILA will provide reasonable notice and information on how any remaining cashback balance may be used.
10. Privacy and Data Protection (POPIA)
- By joining the Programme, you consent to FILA collecting and processing your personal information (including your name and cellphone number, and where provided, your email address, ID number, and date of birth) for the purposes of operating the Programme, calculating cashback, and Programme-related communication.
- Your information is stored securely and is not sold to third parties.
- You may request access to, correction of, or deletion of your personal information, or withdraw from the Programme, by contacting FILA using the details below or speaking to any FILA store.
- For full details on how FILA handles personal information, refer to FILA's Privacy Policy.
11. General
- These Terms are governed by the laws of the Republic of South Africa.
- If any provision of these Terms is found unenforceable, the remaining provisions continue to apply.
- For any questions about the Programme, contact FILA via www.fila.co.za or speak to any FILA store team member.